Brand Names That Became Generic: 22 Genericized Trademarks
22 brand names that became generic words, from Kleenex and Band-Aid to Velcro and Xerox, and how genericized trademarks happen.
July 9, 2026
BrandingTrademarksPromotional Products
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109 articles
How Color-Changing Products Work: The Science Behind the Magic
How color-changing cups and products work: leuco dyes, liquid crystals and photochromic pigments, plus how long the effect lasts and how to care for it.
July 9, 2026
Color-Changing ProductsCustom DrinkwareKoozies
Famous Commercial Characters and Actors: 15 Most Popular
15 of the most famous commercial characters and actors, past and present, from Flo and the Geico Gecko to Jake from State Farm.
July 9, 2026
Commercial ActorsAdvertising HistoryBrand Mascots
Travel Mug vs. Tumbler: The Real Differences and Which to Choose
Travel mug vs tumbler: how the lids, shapes, sizes and insulation differ, which one suits hot coffee or all-day cold drinks, and how to care for each.
June 25, 2026
DrinkwareTravel MugsTumblers
What Are the Different Types of Keychains? Every Style and Clasp Explained
The different types of keychains explained by clasp, material, shape and use, from split rings, lobster claws and carabiners to custom promotional keychains.
June 25, 2026
KeychainsPromotional ProductsBranded Merchandise
Shirt Size Calculator and Chart: Find Your Size
Shirt size calculator and chart: measure your chest and neck, convert to S through 3XL, and find your dress shirt or t-shirt size fast.
June 25, 2026
Shirt SizingSize ChartsCustom Apparel
14 of the Oldest Logos Still in Use Today, and What Makes Them Last
The 14 oldest company logos still in use, from the Stella Artois horn and the 1787 Twinings logo to the Shell pecten, with the year each began and why it lasts.
June 25, 2026
Branding HistoryLogo DesignCorporate Identity
Competing Companies: 11 Greatest Business Rivalries
11 of the most famous competing companies in business history, from Coke vs Pepsi to Nike vs Adidas, and what each rivalry teaches.
June 25, 2026
Business HistoryBrand RivalriesBranding
15 Best Sweatshirt Brands for Custom Logos in 2026, With Specs
The 15 best sweatshirt brands for custom logos in 2026, with style numbers, weights and blends from spec sheets, one honest con each, and co-branding rules.
June 22, 2026
SweatshirtsBranded ApparelCustom Giveaways
College Swag Ideas: 20 Items Students Actually Use
20 college swag ideas students actually want and use, for orientation, admissions, clubs, and alumni events, with price ranges.
June 22, 2026
College SwagPromotional ProductsCampus Marketing
30 Giveaway Ideas for Small Businesses That Build Brand Awareness
30 small business giveaway ideas: 15 campaign formats with a prize for each, 15 low-cost branded items, and the contest and review rules to follow.
June 22, 2026
Giveaway IdeasSmall BusinessPromotional Products
Swag Bags: What They Are and How to Put Yours Together
What a swag bag is and how to put one together in six steps: budget tiers, bag types, decoration, what to include and avoid, and a cost example for 100 bags.
June 22, 2026
Swag BagsEvent MarketingBranded Merchandise